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Salesforce Glossary

Clear, concise definitions for the most important concepts across Salesforce, AI, and enterprise architecture.

Technical Terminology Index

Agentforce

AI

Salesforce's suite of autonomous AI agents designed to handle customer queries, process tasks, and execute workflows natively within the CRM without human intervention.

Apex

Development

A strongly typed, object-oriented programming language that allows developers to execute flow and transaction control statements on the Salesforce platform server in conjunction with calls to the API.

CPQ

Sales

Configure, Price, Quote. A sales tool that helps companies quickly and accurately generate quotes for orders by automating pricing, discounts, and product configurations.

Einstein Copilot

AI

A conversational AI assistant integrated into Salesforce that uses natural language to help users perform tasks, generate content, and summarize records.

LWC

Development

Lightning Web Components. A modern UI framework built on web standards for creating fast, reusable, and responsive interfaces in Salesforce.

MuleSoft

Integration

An integration platform (iPaaS) owned by Salesforce used to connect disparate systems, applications, and data sources via API-led connectivity.

Omni-Channel

Service

A Service Cloud feature that routes work items (cases, chats, leads) to the most qualified and available support agents automatically.

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A technology consulting and digital transformation company. We connect complex enterprise systems through certified Salesforce architecture, integrations, and production AI workflows.

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